The performance curve was first introduced by research psychologists in 1908 and describes that stress and stimulus do improve performance, but only to a point. Habit formation was described by a neurologist in the 1950's and later encapsulated by the premise “the neurons that fire together wire together." This is the central thesis of most brain trainers, sports and industrial psychologists, and performance coaches. The same curve was later applied by a cardiologist to cardiovascular health and fitness in the 1970's. Modern unremitting stress disrupts clarity of thought, fosters cravings, sustains unremitting fears and pushes us to burnout without regard to the catabolic (breakdown hormones like cortisol) consequences. Until recently, the quality of recovery has not been well understood, measured or valued. Learning recovery on demand with modern tools is the low hanging fruit in improved individual and team performance.